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BehavikBehavioral conversion recovery for Shopify
Install

Shopify app · Free to install

Recover lost sales while shoppers are still on your store.

High-intent shoppers stall on your PDP, cart, and checkout. Behavik reads live behavior via Shopify web pixel, waits for the hesitation, and shows one margin-safe offer — only when a playbook qualifies.

  • 3 funnel playbooks live
  • Setup in under 10 minutes
  • Recovered revenue attribution
  • Abuse protection built in

Example Intervention workflow

From hesitation to recovered revenue

Real-timeMargin-safe

Your storefront

High-intent visitor stalls

Product viewed · 20s · no add to cart

Signal detected

Behavik engine

Capture

Live behavior signals

Evaluate

Playbook + abuse checks

Intervene

Unique code assigned

Intervention surface

Render widget

Precision offer for this shopper — not a sitewide popup

BHVK-8F2KApply offer

Your command center

Attribute recovery

Order tied to this code — ROI visible in your dashboard

Recovered revenueattributed in dashboard

Everyone else

No popup · no blanket discount

When qualified

One shopper · one code · one attributed win

Precision intervention — only when behavior qualifies. Everyone else sees nothing.

The problem

Visitors don’t leave because they hate the product.

They leave because they hesitate — and most tools either discount everyone on your store or wait until they’ve already gone.

Hesitation map

Revenue leaks while shoppers are still on your store

  1. 01Live playbook

    Collection → Product

    Browse, never open

    Intent is on your store. The next step never happens.

  2. 02Live playbook

    Product → Cart

    View, never add

    Your highest-intent sessions stall on the PDP.

  3. 03Live playbook

    Cart → Checkout

    Cart, never checkout

    The most expensive hesitation in your funnel.

  4. 04Coming soon

    Return → Purchase

    Return, still don’t buy

    Consideration without a well-timed nudge.

What usually fills the gap

Common tactics miss the moment — or tax every visitor.

  • Blanket popups

    Train shoppers to wait for discounts, erode margins, and reward people who would have bought anyway.

  • Email / SMS recovery

    Too late. Shoppers already left. The hesitation moment on your store was missed.

  • Fake urgency timers

    A generic countdown for everyone. No behavioral intelligence. Low trust for your brand.

How it works

Capture. Evaluate. Intervene. Render. Attribute.

Behavik watches the buying journey on your store, waits for the stall, intervenes with a unique offer, and ties every recovery back to your dashboard.

  1. 01

    Capture

    A Shopify web pixel tracks live behavior on your storefront: page views, product views, collection views, search, add to cart, cart views, checkout started, and checkout completed.

  2. 02

    Evaluate

    Behavik evaluates the playbooks you enable against live visitor state — time-based hesitation windows, or count-based engagement thresholds.

  3. 03

    Intervene

    If the shopper is eligible and abuse checks pass, Behavik assigns a pre-created unique discount code from an automatic pool. No manual code creation for you.

  4. 04

    Render

    Your theme app embed widget appears only for that qualifying shopper. Design the UI yourself: FAB and pulse, expandable offer panel, apply or copy, applied state, optional countdown.

  5. 05

    Attribute

    Orders that use Behavik discount codes roll into your dashboard: recovered revenue, purchases recovered, redemption rate, conversion, AOV, and ROI.

Offers appear only when a playbook you enabled is met — not before, not after. Unique codes are allocated from an automatic pool. Optional countdown urgency starts after allocation, not as fake sitewide scarcity.

Playbooks

Intervene at the stall — not before, not after.

Turn shopper hesitation into timely interventions. Three funnel playbooks are live today — Collection → Product, Product → Cart, and Cart → Checkout.

Collection → Product

Funnel · Starter pack

Live

After a shopper views a collection, intervene if they do not view a product within the time window.

Why it helps your store

Boosts collection-to-product conversion by highlighting best-sellers or hot-selling items from the collection.

Shopper sees: Still browsing? message.

Fires after 15s wait.

Product → Cart

Funnel · Starter pack

Live

After a shopper views a product, intervene if they do not add to cart within the time window.

Why it helps your store

Boosts product-to-cart conversion by reinforcing product value or offering a timely nudge.

Shopper sees: Love what you see? message.

Fires after 20s wait.

Cart → Checkout

Funnel · Starter pack

Live

After a shopper adds to cart, intervene if they do not start checkout within the time window.

Why it helps your store

Reduces abandoned carts by reminding shoppers of items in their cart or offering checkout support.

Shopper sees: Your cart is waiting! message.

Fires after 30s wait.

Ready to recover hesitation?

3 playbooks live today. Free on Shopify. Live in minutes.

Pixel auto-connects. Unique codes managed automatically. Only qualifying shoppers see an offer.

Widgets

Design the offer your shoppers see — then link it to a playbook.

A playbook decides when to intervene. A widget is how the offer looks on your storefront. Create as many widgets as you need, brand each one, and connect them to the playbooks you activate.

Three ways to build your offer UI

Pick a starting point — templates for speed, visual editor for control, or custom HTML/CSS for full brand fidelity.

Recommended

Start from a template

Launch faster with a polished layout — then personalize copy, brand colors, and placement.

  • 6 starter layouts
  • Live preview
  • Customize HTML/CSS
No code

Configure manually

Use the visual designer for fonts, colors, copy, icons, and desktop/mobile placement.

  • Built-in popup
  • Brand controls
  • Desktop & mobile
Advanced

Custom HTML & CSS

Bring your own markup from Figma or code. Wire actions with Behavik variables.

  • {{variables}}
  • data-behavik-action
  • Full control

A full widget editor — not a one-size popup.

Tune typography from your Shopify theme fonts, set sizes for headline and offer value, preview desktop or mobile, and switch between button and modal states before you go live.

  • General

    Name your widget and set the basics.

  • Brand

    Match your theme fonts, sizes, and colors.

  • Layout

    FAB, modal, bottom sheet — desktop and mobile.

  • Content

    Headlines, offer value, code, countdown, CTA.

  • Behavior

    Auto-apply, auto-expand, pulse, animations.

Editor

GeneralBrandLayoutContentBehavior

Font

Work (heading)

Headline

18px

Offer value

36px

Body

13px

Labels

12px

DesktopModalOffer
%

Special offer for you

10% OFF

SAVE10
Apply offer
Widget A → Collection → ProductWidget B → Cart → Checkout
Design once. Preview desktop and mobile. Link to any playbook.

Multiple widgets

Build a library of offer UIs for different moments and brands.

Linked to playbooks

Attach the right widget to the hesitation you want to recover.

Real countdown

Optional urgency starts after an offer is allocated — not fake scarcity.

From design to live

Enable the embed, activate a playbook, and only qualifying shoppers see it.

Abuse protection

Recover the hesitant. Don’t subsidize everyone.

Without safeguards, shoppers learn to wait for discounts on your brand. Behavik is abuse-aware by design — so you protect margins while still recovering at-risk sessions.

  • Limit discounts per visitor

    Default on. Max 5. Stops refresh-and-retry discount hunting on your store.

  • Block after purchase + cooldown

    Default on. 24 hours. Shoppers who already converted are not subsidized again immediately.

  • Limit interventions per session

    Default on. Max 2. Keeps your storefront calm and the offer scarce.

Higher perceived value for your brand, protected margins, and no over-discounting habit.

Store-wide abuse protection

Keep offers profitable. Block repeat discount hunting automatically.

Global

Limit discounts per visitor

Max 5

On

Block after purchase

24h cooldown

On

Limit per session

Max 2

On
Visitor cap onPost-purchase pauseSession cap on
Built-in safeguards stop repeat discounting on your store.

Recovered revenue

Prove impact. Attribute every recovery to a real intervention.

Orders that use Behavik discount codes roll into your dashboard — recovered revenue, purchases recovered, redemption rate, and ROI. Not popup views.

Revenue recoveredPurchases recoveredInterventions triggeredShopper signals detectedRedemption rateROI multiplier

Impact attribution

Every recovery traced from hesitation to order

Live attribution

Attribution chain

1

Intervention

Playbook fires on hesitation

2

Code applied

Unique discount redeemed

3

Order placed

Checkout completed

4

Revenue attributed

Impact logged in dashboard

Illustrative dashboard views

Recovered revenue

Orders tied to Behavik codes

Purchases recovered

Hesitation converted to sale

ROI multiplier

Margin-safe offer efficiency

Popup views

Recovered orders

Sitewide impressions

Qualified interventions

Vanity clicks

Attributed revenue

Recovered revenue attributed to real interventions — not popup views.

Intent spectrum

Classify hesitation before it becomes a lost sale

BrowsingHigh intentAt risk

High intent

Intervention eligible

Product viewed · stalled on add to cart

Tracked

At risk

Checkout hesitation

Cart viewed · checkout not started

Tracked

Browsing

Early funnel stall

Collection viewed · no product click

Tracked

What you can filter and explore

  • Behavioral events per session
  • Intent classification
  • Discount history per visitor
  • Attributed order linkage
Illustrative — intent signals and visitor profiles in your dashboard.

Visitor intelligence

Know who hesitated, who converted, and why.

Filter shoppers by country, visitor type, purchase status, and discounts given. Intent chips — High Intent, Discount sensitive, At Risk, Engaged explorer, Browsing — surface the sessions worth recovering.

Not another discount popup

Allocate discounts only when behavior qualifies.

No spam. No blanket discounts. Recover high-intent sessions at the stall — without training every visitor to wait for a coupon.

Instead ofWith Behavik
Always-on popup / banner appsOffers show only when behavior on your store qualifies.
Email / SMS recoveryRecover while the shopper is still on your storefront.
Manual coupon managementUnique codes are created and assigned for you automatically.
Fake urgency widgetsUrgency follows a real behavioral allocation, with optional real expiry.
Enterprise CDP personalization suitesPurpose-built for Shopify hesitation recovery — playbooks, widgets, and abuse protection without a six-month project.

Built for Shopify

Native where it matters — storefront, admin, and privacy.

Behavik is not a bolt-on popup tool. It runs through Shopify’s web pixel, theme embed, and embedded app — so recovery stays fast, compliant, and on-brand.

Shopify web pixel

Connects automatically on install. Captures live behavior — page views, product views, add to cart, checkout — without manual setup.

Theme app embed

Native storefront widget via Shopify theme extension. Enable once in the theme editor — no theme code edits for standard setup.

Embedded admin app

Built inside Shopify admin with Polaris and App Bridge. Configure playbooks, design widgets, and read attribution where you already work.

Customer Privacy API

Consent-first tracking with Shopify Customer Privacy API and Global Privacy Control. Interventions respect shopper consent on your store.

Privacy

Personalization without creepy surveillance — consent-first.

Behavik honors Shopify Customer Privacy API analytics and preferences, and Global Privacy Control (GPC) as a hard stop. If consent is denied on your store: no tracking, no interventions, clear local IDs.

Shopify Customer Privacy API

Tracking on your storefront requires the analytics and preferences signals Shopify exposes for consent.

Global Privacy Control

GPC is respected. When present, Behavik does not track or intervene.

GDPR webhooks

customers/data_request, customers/redact, and shop/redact are implemented. Visitor IDs are pseudonymous.

Read the full policy at app.behavik.com/privacy-policy.

Setup

Install. Enable. Activate. Live.

Complete onboarding: enable the Behavik app embed in your theme and activate at least one funnel playbook. The web pixel is connected automatically.

  1. 01

    Install the app

    Install from the Shopify App Store. Your web pixel connects automatically.

  2. 02

    Enable the widget

    Turn on the Behavik theme app embed so qualifying shoppers can see your offer UI.

  3. 03

    Activate a playbook

    Enable at least one funnel playbook and link a widget. You’re live — no manual campaigns.

FAQ

Clear answers before you install.

Setup, playbooks, pricing, privacy, and how recovered revenue shows up in your dashboard.

What does Behavik do on my storefront?+

Behavik tracks shopper hesitation on your store — for example, browsing a collection without viewing a product — and shows a personalized discount widget when a playbook you configured fires. Discount codes are created and managed automatically.

What do I need after installing?+

Enable the Behavik app embed in your theme and activate at least one funnel playbook. The web pixel connects automatically during install. No code is required for standard setup.

Which playbooks are available today?+

Collection → Product, Product → Cart, and Cart → Checkout. Additional funnel, engagement, and loyalty playbooks are on the roadmap.

What is the difference between a playbook and a widget?+

A playbook defines when you intervene — the behavior, timing, and discount. A widget is the popup design shoppers see on your storefront. You can create multiple widgets and link them to playbooks.

How are discount codes created?+

Behavik pre-creates a pool of Shopify discount codes per active playbook and assigns one unique code to each qualifying visitor. You do not manage codes manually. Codes are typically single-use.

Does Behavik discount every visitor?+

No. Offers appear only when a playbook condition you set is met — not before, not after. That protects your margins, keeps perceived value high, and avoids training shoppers to wait for coupons.

Start recovering revenue

Every hesitation on your store is recoverable revenue — if you catch it in time.

Install free from the Shopify App Store. Activate a playbook. See recovered revenue attributed in your dashboard — not vanity popup views.

Free to install · Pixel auto-connects · No credit card on behavik.com